How to Avoid It

In a statement sent to USA TODAY on Sunday, Justin Comes, vice president of research and development for Skittles maker Mars Wrigley North America, said the company couldn't comment on pending litigation – but that its use of titanium dioxide and all Mars Wrigley ingredients are safe and manufactured in compliance with strict quality and safety requirements established by food safety regulators, including the FDA.

In 2023, the demand for titanium dioxide is expected to reach new heights. One of the main drivers of this growth is the cosmetics and personal care industry. Titanium dioxide is widely used in sunscreens, skin care products and cosmetics for its excellent UV protection properties and ability to provide a smooth surface. With growing awareness of the harmful effects of UV radiation, consumers are increasingly inclined to invest in products with sun protection. This trend is expected to drive the demand for titanium dioxide over the next few years.

Another important property of Chinese anatase titanium dioxide is its photocatalytic activity, which enables it to break down organic pollutants and harmful chemicals when exposed to light. This makes it an attractive choice for applications in environmental remediation, such as air and water purification systems. Additionally, its photocatalytic properties have also been studied for use in self-cleaning surfaces, such as windows and building facades, where it can help to reduce maintenance costs and keep surfaces looking clean.

Titanium is a metal element found naturally in the environment. When it's exposed to oxygen in the air, it forms titanium oxides that are contained in many minerals, sands, soils, and dusts.

The additives that received a “no safety concern” conclusion based on current estimated dietary exposure are as follows:

So, what does it all mean for you, the consumer? Should you stop eating Skittles or begin checking foods for the presence of titanium dioxide? Here's a closer look.